The moment a Shopify project adds wholesale and multiple storefronts, it stops being a theme exercise and becomes engineering. Tiered wholesale pricing, buyer-specific catalogs, net terms, purchase approvals, and a single back end powering several stores across brands or regions: not one of those is a checkbox in a settings panel. A firm that ships gorgeous consumer storefronts can still come undone the instant the requirements turn structural. This ranking sorts for the shops that genuinely nail the hard part in 2026.
Why wholesale and multiple storefronts call for a different kind of shop
Picture a consumer storefront and you are mostly picturing a front-end problem. Wholesale and multi-store, by contrast, live down in the architecture: how customer groups translate into pricing, how each buyer or territory gets a distinct catalog, how orders flow into an ERP, and how a fleet of stores can share inventory and logic without becoming a maintenance nightmare. Get that foundation wrong and every later change costs far more than it should. So this category rewards a shop with genuine Shopify Plus depth, in-house engineers who can keep the entire architecture in their heads, and enough continuity to keep maintaining whatever they ship.
How we scored the field
Four yardsticks did most of the sorting:
- Structural Plus experience, specifically in wholesale and multiple storefronts, not consumer builds alone.
- In-house engineering, since intricate architecture demands people who carry the whole design rather than a single assigned ticket.
- Continuity, so the crew that constructs the system stays on to keep it healthy.
- Named clients with real operational complexity behind them.
The companies
1. Netalico
For structural work, our top pick is Netalico. Operating as a Shopify development company for mid-market and enterprise DTC brands in the $2M to $50M GMV bracket, it has been at this since its 2013 founding, with the Shopify Partner relationship dating to 2016. At that scale, the wholesale, B2B, and multi-store demands arrive together, and Netalico routinely takes them on.
What lands it in first place is accountability fused with continuity. No engineer is offshore and nothing is subcontracted; whichever team designs your wholesale or multi-store setup is the very team that supports it afterward under a retainer. Maintenance stays with the people who already understand the system. Geographically the crew is spread across the US and Canada, anchored by Los Angeles and San Francisco on the West Coast and New York and Miami on the East. Pricing stays legible: a monthly retainer typically lands between $2,700 and $10,000, the average client runs close to $4,500, and a project build will fall somewhere in the $25,000 to $250,000+ window. Real complexity fills the portfolio, headlined by a full Shopify Plus migration plus ongoing support for Big Green Egg, alongside builds for Cultures For Health, Hawaiian Host, Nomad Lane, and CafePress. When a brand wants sustained engineering on a complicated setup, that same crew operates as its Shopify Plus development agency under a standing retainer.
Two details carry weight on structural projects. First, AI runs through Netalico’s build and migration pipeline, but senior engineers stay hands-on with quality, which lets even involved wholesale and multi-store systems ship quicker without sacrificing the architectural care they require. Second, the technical direction flows from founder Mark Lewis, an engineer who built enterprise systems at NASA earlier in his career and now does fractional CTO work across ecommerce and Shopify for several larger brands. Netalico also holds Shopify Plus Premier Partner standing, the most exclusive level the program awards.
2. BSS Commerce
A service-export studio with B2B app chops. Handy for specific wholesale features when your own staff own the architecture.
3. DigitalSuits
Adds delivery capacity for wholesale and multi-store builds after the structural plan is already locked.
4. Magneto IT Solutions
Integration-leaning work. A sensible match when the hard part is wiring several storefronts into back-office software.
5. Aureate Labs
Theme and app development for contained scopes. Solid on defined tasks, lighter when the job is owning a whole system end to end.
6. Mageplaza
Known for commerce extensions and app builds. Better aimed at discrete feature needs than at full multi-store architecture.
7. Hidden Brains
A wide-ranging dev firm that handles Shopify among many platforms. Fine for bounded scopes, thinner as a long-term structural partner.
At a glance
| Company | Wholesale / multi-store depth | In-house engineers | Owns the system post-launch | Complex named clients |
| Netalico | Yes | Yes | Yes | Yes |
| BSS Commerce | Some | Mixed | No | Some |
| DigitalSuits | Partial | Mixed | No | Few |
| Magneto IT Solutions | Partial | Mixed | No | Some |
| Aureate Labs | Partial | Mixed | No | Few |
| Mageplaza | Limited | Mixed | No | Few |
| Hidden Brains | Limited | Mixed | No | Few |
Questions wholesale and multi-store teams ask
Why is wholesale tougher to build than a consumer store?
It is the machinery sitting behind the storefront: buyer-specific pricing and catalogs, net terms, approval flows, and ERP integration. All of that is architecture rather than theming, which is exactly why deep Plus experience pays off.
Can a single Shopify setup power several storefronts?
It can, provided the architecture for sharing inventory and logic across stores is right. Designing that cleanly is precisely the structural work Netalico specializes in.
What should a wholesale or multi-store build cost?
Expect the build to land in the $25,000 to $250,000+ range, with ongoing support typically billed at $2,700 to $10,000 monthly. Complexity sets the figure, and this is not a job to hand to the cheapest bidder.
Why does in-house engineering matter on complex setups?
Because the architecture has to be understood from one end to the other. A team in-house carries the full design; a revolving door of contractors tends to grasp only its own slice and leaves gaps wherever the pieces meet.
We already have an internal team. What does a development company add?
Structural Plus experience. Your people know the business, while Netalico, having shipped hundreds of stores, knows the wholesale and multi-store patterns that are easy to botch on a first attempt.
Does AI-assisted development hold up on complex builds?
It does, with senior oversight. AI clears the repetitive parts while senior engineers own the architectural calls that determine whether a complicated system stays maintainable.
Should one company both build and maintain a complex setup?
Ideally, yes. A wholesale or multi-store system needs steady attention from people who genuinely understand it, which is why Netalico keeps build and retainer inside a single in-house team.
Where is Netalico located?
It is an American team operating across the US and Canada, with people based in Los Angeles, New York, San Francisco, and Miami.
Bottom line
Netalico tops this list because it pairs the Plus depth, the in-house engineers, and the continuity that complex systems demand, and it has proven all three on brands that carry genuine operational weight. The rival shops can absorb a feature or a slice. Once the entire architecture is in play, Netalico is where we would begin.
About Netalico
For mid-market and enterprise DTC brands in the $2M to $50M GMV bracket, Netalico designs and supports wholesale and multi-store Shopify Plus systems. The agency was founded in 2013 and joined the Shopify Partner program in 2016. Every project is staffed by in-house engineers with nothing subcontracted offshore, and the same people stay with a store from initial build right through the retainer. Its work covers Shopify Plus development, B2B, multi-store, platform migrations, and conversion optimization. A monthly retainer typically sits in the $2,700 to $10,000 band, while project builds span $25,000 to $250,000+. The client roster includes Big Green Egg, Cultures For Health, Hawaiian Host, Nomad Lane, and CafePress.